OK. I have made a commitment to myself to begin using social media outlets as part of my sales process. I have to say this commitment has led me down some interesting roads and enabled me to find some great books, podcast, sales professionals and opened my eyes to a new way of doing business. I first started off with linkedin. As I type this I am now seeing just how behind I was in the process, but you have to start somewhere right? So linkedin was first. Then I put twitter on my cell phone. This was the fun one for me. I found a "non iPhone or droid" app to use on my windows mobile device and I began tweeting. This was very easy for me to begin doing at first. It's actually harder to keep yourself from over tweeting than under tweeting. I love posting about pre/post meeting events, forklift info and ideas I have. I have not re-tweeted anything yet, but I am sure that is coming.
Next I tried to create a fan page in facebook. This was by far the hardest one of them all. Not so much a time guzzler, but a beat down on the ease of use scale. I am still not totally set up. I am trying to use that technology to the fullest potential but feel like I am falling short.
Finally as you can see here I began to blog. I am not sure if anyone besides me have read my posts, but I am not going to stop. I am sure soon someone will say they are following my blog. If not, I will post.
Today I heard an interview the Gitomer and he said something that is really sticking out in my head. That was that "Social Media is the new Cold Call". If this is the case I am not doing well or putting much into my pipeline. But I am doing as much as I can. If you are not thinking about how Social Media can help you close sales, just try it for Thirty Days. I am going to give it a good couple of months and see what happens. I will keep you all posted. So far I think it is worth it. I have made a ton of connections and hope for more to come.
Regardless it keeps me thinking of content and ways to be relative. Take care.
Tuesday, May 25, 2010
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